itFactory
Social Listening

We monitor every conversation about your brand, products and competitors across social media, news and forums — and translate the noise into decisions.

Real-time social listening dashboard
What we deliver

From sentiment models to crisis playbooks. We combine specialised tooling, data engineers and brand analysts so your team always knows what to do next.

01

24/7 brand monitoring

Mentions, hashtags, profiles and keywords tracked across X, Instagram, TikTok, YouTube, LinkedIn, Reddit, news and blogs.

02

Sentiment & emotion analysis

NLP models trained on your industry to score conversations as positive, negative or neutral — with topic clustering.

03

Competitor & share of voice

Live benchmarks against your top competitors: volume, sentiment, reach, dominant topics and influencers.

04

Real-time crisis alerts

Spike detection on volume, sentiment or risk topics. Alerts via Slack, email or SMS with a recommended response.

05

Custom executive dashboards

Tailored boards for marketing, product and the C-suite. Exportable PDFs for monthly business reviews.

06

Influencer & community discovery

Identify the people, communities and creators driving conversation around your category.

How it works

  1. 01

    Setup & taxonomy

    We build your brand, product and competitor queries together with a topic taxonomy that fits your business.

  2. 02

    Data collection

    We ingest public conversation 24/7 from social media, news, forums and review platforms.

  3. 03

    Analysis & alerts

    Our analysts review what AI cannot. You receive weekly reports and instant alerts for anything urgent.

  4. 04

    Response & strategy

    We recommend content, customer-service and product moves based on what the conversation is telling us.

What you get every month

0/7
Continuous monitoring
< 10 min
Crisis alert response
0+
Sources tracked per brand
0%
Analyst-reviewed reports

Built for high-stakes industries

Banking & fintechRetail & e-commercePublic sectorTelecoms
HealthcareConsumer brandsEntertainmentTech & SaaS
Social Listening

Book a free 30-minute audit. We will show you a live demo with your brand inside.